I’m Ty, an Executive Creative Leader and former Acting VP of Creative Services with 15+ years of experience building brands, leading teams, and creating work that performs.
At Corpay, I led creative across 10+ brands, supporting 85 marketers and 400 salespeople across 2,000+ projects annually. I helped lead a $9M campaign that achieved 51% unaided awareness, built workflows that increased production 43%, and led A/B-tested campaigns averaging 11% conversion.
My experience spans brand strategy, CRM, Salesforce Marketing Cloud, campaign journeys, integrated marketing and AI-supported creative operations, with brands including Coca-Cola, P&G, MillerCoors, Mars, BlueCross BlueShield, Vitaminwater and Corpay. I’m a conceptual thinker, hands-on creative, team builder, and firm believer that great systems should create more room for great ideas.
Outside of work, I’m a volunteer firefighter and crisis responder, writer, boxer, dog person, and unapologetic tinkerer.